Marketing leadership
A named lead who owns your marketing outcomes. In your meetings, on your reviews, accountable.
- Fractional CMO
- Leadership meetings
- Quarterly planning
The leadership practice
MOZART CMO
Marketing leadership without the executive hire. We sit in the CMO seat, set the plan, and answer to your board.
Fractional CMO Master planning Board-level reporting
What we own
The seat we fill.
Master planning
The annual plan tied to occupancy, sales, and growth targets. Every campaign traces back to it.
- Annual marketing plans
- Growth roadmaps
- Campaign calendars
Board reporting
Numbers the board can act on. One deck, monthly, no decoration.
- Board decks
- KPI dashboards
- Monthly reviews
Team building
When it's time to hire in-house, we write the roles, screen the people, and train them in.
- Role design
- Hiring support
- Team onboarding
How it goes
Assessment to operation.
- 01
Assess
Current team, channels, and results. Two weeks.
- 02
Plan
The annual roadmap, tied to business targets.
- 03
Operate
Weekly leadership, monthly reporting, quarterly recalibration.
- 04
Scale or hand off
We grow the function, or build your in-house team and step back.